主营介绍

  • 产品类型:

    新型显示业务、电源业务、信息化基础设施业务、自主可控与可信安全业务

  • 产品名称:

    显示器 液晶电视 工业电源 消费电源 光伏系统电源 信息化基础设施业务 自主可控与可信安全业务

  • 经营范围:

    计算机软件、硬件、终端及其外部设备、网络系统及系统集成、电子产品及零部件、金融机具、税控机具、计量仪表、安防产品、液晶电视、等离子电视、电话机、移动通讯设备、无线电话机(手机)、通信及网络产品、数字音视频产品的技术开发、生产、加工、销售及售后服务,并提供相关的技术和咨询服务;经营自行开发的电子出版物、零售各类软件及电子出版物;投资兴办实业(具体项目另行申报);自营进出口业务(具体按深贸营登证字第49号文执行);房屋、设备等固定资产租赁、物业管理及相关服务业务;国内商业、物资供销业(不含专营、专控、专卖商品)。(依法须经批准的项目,经相关部门批准后方可开展经营活动;法律、法规规定无需许可(审批)的,市场主体自主选择经营。)

运营业务数据

最新公告日期:2017-04-29 
业务名称 2016-12-31 2015-12-31 2014-12-31 2013-12-31
计算机相关设备制造业务库存量(台) 1118.46万 1232.29万 1159.98万 955.22万
新能源库存量(台) - 2.00 5.00 2.00

主营构成分析

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营业收入 X

单位(%) 单位(万元)
注:通常在中报、年报时披露 
业务名称 营业收入(元) 收入比例 营业成本(元) 成本比例 利润比例 毛利率
按行业 高新电子 18.03亿 43.80% 13.46亿 41.97% 50.26% 25.35%
电源产品 13.23亿 32.13% 10.83亿 33.76% 26.40% 18.15%
信息安全整机及解决方案 9.44亿 22.92% 7.49亿 23.35% 21.37% 20.60%
园区及物业服务 2849.14万 0.69% 1532.27万 0.48% 1.45% 46.22%
其他 1893.33万 0.46% 1417.28万 0.44% 0.52% 25.14%
按产品 高新电子 18.03亿 43.80% 13.46亿 41.97% 50.26% 25.35%
电源产品 13.23亿 32.13% 10.83亿 33.76% 26.40% 18.15%
信息安全整机及解决方案 9.44亿 22.92% 7.49亿 23.35% 21.37% 20.60%
园区及物业服务 2849.14万 0.69% 1532.27万 0.48% 1.45% 46.22%
其他 1893.33万 0.46% 1417.28万 0.44% 0.52% 25.14%
按地区 国内 31.80亿 77.23% 24.53亿 76.46% 79.93% 22.86%
北美 4.52亿 10.99% 3.52亿 10.98% 11.01% 22.14%
日本及其他 3.28亿 7.97% 2.73亿 8.51% 6.05% 16.77%
欧洲 1.14亿 2.77% 9429.41万 2.94% 2.18% 17.36%
非洲 3778.12万 0.92% 3095.25万 0.96% 0.75% 18.07%
南美 462.26万 0.11% 406.57万 0.13% 0.06% 12.05%
澳洲 62.91万 0.02% 45.89万 0.01% 0.02% 27.05%

董事会经营评述

  一、概述
  2017年上半年,面对错综复杂的国内外经济形势,公司经营班子坚决执行董事会的战略部署,全面推进协同发展、提质增效,努力开创改革发展新局面;公司主要业务得到稳定发展,利润明显改善。
  高新电子业务:面对国家军队改革对业务发展的不利影响,公司一方面依托现有业务领域的市场基础优势和产品技术优势,积极稳固传统业务市场;一方面主动抢抓因军改打破市场壁垒所带来的市场机遇,积极拓展战略新兴业务,开拓新军种市场领域,已取得积极成效。同时,公司进一步挖掘高新电子业务单位的提质增效潜力,通过提升产品标准化等措施降低产品成本,实现了高新电子产品毛利率的提升。
  信息安全整机及解决方案业务:公司... 查看全部▼

  一、概述
  2017年上半年,面对错综复杂的国内外经济形势,公司经营班子坚决执行董事会的战略部署,全面推进协同发展、提质增效,努力开创改革发展新局面;公司主要业务得到稳定发展,利润明显改善。
  高新电子业务:面对国家军队改革对业务发展的不利影响,公司一方面依托现有业务领域的市场基础优势和产品技术优势,积极稳固传统业务市场;一方面主动抢抓因军改打破市场壁垒所带来的市场机遇,积极拓展战略新兴业务,开拓新军种市场领域,已取得积极成效。同时,公司进一步挖掘高新电子业务单位的提质增效潜力,通过提升产品标准化等措施降低产品成本,实现了高新电子产品毛利率的提升。
  信息安全整机及解决方案业务:公司基于飞腾平台的终端和服务器产品性能保持领先,基于飞腾FT1500A的相关产品在综合性能上得到进一步提升,已开始在多个重要国产化替代项目中批量试点应用,随着国产化信息系统替代加速,基于飞腾平台的产品业务将迎来更大发展。公司金融智能网点解决方案占有率第一,实现从工行向建行、中行的全面覆盖,公司将进一步推进智能设备逐步向智能营销、智能管理及运维系统发展。
  电源业务:面对行业需求整体下滑,尤其是传统PC电源市场需求大幅下挫的不利因素。公司进一步加快产品结构调整步伐,抓住比特币网络经济热点、海外市场需求,实现挖矿机电源业务、海外市场业务的大幅增长,有效带动了电源整体业务的发展;加大新产品推广力度,实现耗材类产品电源等多个新领域电源业务的高速增长。进一步提升内部运营效率,加快生产信息系统、智能制造等项目的实施,推进生产自动化、生产效率的提升。
  园区与物业服务:公司在满足自身经营需要的基础上,积极盘活房产资源,开发优质客户,提升房产出租效益;正在开展中电软件园二期的前期准备工作、中电长城大厦建设,未来公司园区与物业业务将得到进一步发展。

  二、报告期内公司从事的主要业务
  报告期内公司从事的主要业务包括:高新电子、信息安全整机及解决方案、电源、园区与物业服务及其他业务。
  高新电子业务专注于军事通信、卫星与定位导航、海洋信息安全产业及军用自主可控计算机及网络等领域,是我军国防信息化系统解决方案和装备的重要提供商及服务商。目前,公司具备较强的战术通信系统总体设计能力和装备研发制造能力,在超短波战术通信整体技术水平在国内处于领先水平;公司是我军水下通信、远程水声通信系统和装备的重要提供商,为部队提供水下特种通信技术体制及主要通信装备,整体技术水平国内领先;公司作为少数几家拥有新型光纤水下探测设备研发制造能力的企业,在光纤传感技术、信号处理技术等方面处于行业领先地位。公司始终坚持以需求为牵引,以市场为导向,积极适应新时期军事变革的新需求,大力拓展陆、海、空、天、火等多个领域的市场。
  信息安全整机及解决方案业务以关系国家信息安全和国民经济命脉的重要行业和领域为主要市场,提供软硬结合的核心产品、行业解决方案和服务。经过多年持续投入,公司已经全面具备了自主可控整机和服务器从设计、研发、验证到生产的能力,基于飞腾平台的终端和服务器产品性能保持领先,已开始在多个重要国产化替代项目中试点应用并占据市场主导地位。
  公司是金融、医疗行业信息化领域的重要供应商,金融智能网点解决方案国内市场占有率第一,在国内首家推出医疗自助综合服务系统并占据主要市场。
  公司具备强大的电源研发和制造能力,电源产品涵盖工业电源、消费电源等诸多领域。计算机电源多年来雄踞国内市场占有率第一,挖矿机电源、服务器电源高速发展,通信电源等高端电源产品近年来销量稳步提升。消费电源产品跻身国际一线水平,主要面向国际大客户供货。
  公司拥有较好的园区与房产资源,在满足自身经营需要的基础上,部分房产资源通过对外租赁实现经济效益。中电软件园是长沙市重要的移动互联网产业核心聚集园区,正在进行二期的前期准备工作;建设中的中电长城大厦将形成新的房产资源租赁与销售业务增长点。
  公司在光伏逆变器、电站建设等其他业务领域取得了一定成效。

  三、核心竞争力分析
  中国长城是中国电子网络安全与信息化专业子集团。公司以创新驱动发展,高度重视科技创新能力的提升,强调技术研发自主创新与集成创新的有效结合。
  公司拥有3个国家级研发机构(国家认定企业技术中心、复杂环境光纤信息技术国家地方联合工程实验室、国家技术创新示范企业),省部级技术中心9个(广东省深圳长城重点工程技术研发开发中心、深圳市信息安全计算机系统工程技术研究开发中心、深圳市电源关键技术重点实验室、高新电子研发中心、无线电抗干扰工程技术中心、光纤传感技术湖南省工程实验室、湖南省特种显示工程技术中心、光纤信息技术湖南省国防重点实验室、湖南省电动交通与智能配网工程技术中心),院士工作站3个,博士后工作站3个;拥有国家技术创新示范企业、高新技术企业、军工四证、深圳市首批“自主创新行业龙头企业”等资质。近三年,累计获得授权专利502项,其中发明专利71项;获得国家与省部级奖项一等奖4项、二等奖20余项、三等奖30余项。
  公司核心业务主要覆盖高新电子、信息安全整机及解决方案、电源产品、园区及物业服务等板块,相关业务水平处于国内领先地位。
  高新电子方面,战术通信领域拥有强大的科研技术水平,在战术通信系统、战术通信设备、卫星定位导航、模拟训练、维修检测、系统集成领域及抗干扰通信技术、网络技术方面处于国际先进、国内领先水平,产品在国内长期保持领先地位;具有水下通信系统的总体、顶层设计能力,低频和高频通信技术体制设计实施能力和通信设备整机设计实施能力;承担了多个国家重点工程型号建设项目,为载人航天工程等系列工程承担关键设备的研制,填补了多项国内空白;锂电池拥有核心技术,技术实力处于国内领先地位,锂一次电池产品是我国军用水中装备等配套锂电池的最大供应商,某型产品获得国防科技进步一等奖。
  信息安全整机及解决方案方面,在基于国产CPU/OS的云平台产品和技术领域,多项产品和技术属国内首创,系统整体技术处于国内领先水平;在金融领域,是我国金融自助发卡机行业标准的制定者和引领者,金融自助设备国内市场占有率第一;在医疗领域,医院自助综合服务系统与“银医一卡通”模式三甲医院市场占有率70%以上;制造服务领域,通过与国际领先企业的多年合作,建立了先进的制造体系,达到行业领先水平,具备强大的电源、信息终端、计算机及服务器、金融和医疗行业自助设备、自主可控整机等产品制造能力,产品质量管控能力等,深受客户认同。
  电源产品方面,研发制造销售开关电源、逆变器等产品,在多个细分行业是行业的龙头,小功率无线充电电源和防水个人护理产品电源世界出货量领先,服务器电脑电源和DIY台式电脑电源在中国占据领导地位,大功率逆变器得到Google青睐等。
  园区及物业服务方面,长沙中电软件园园区注册企业总数超1,800家,驻园办公企业186家,取得了国家级科技企业孵化器、国家级众创空间、国家级小微两创示范基地、2016中国创新创业优秀园区、湖南省科技企业孵化器、湖南省信息安全特色产业园、省级海智计划工作基地、省级信息服务现代服务业示范聚集区等多项资质认定和奖励,2016年园区总产值超过200亿元;物业服务方面,通过专业化运作,优化和提升自有物业资产价值和经营效率,分阶段回笼资金以支持主业发展,目前在深圳南山区、宝安区,北京中关村、亦庄工业园区及未来城等区域拥有地产资源35.45万平方米。
  未来,中国长城将以战略规划为引领,加强提质增效工作,持续提升核心竞争力,保持在核心业务、主要行业的领军、领先地位,坚定不移地推进国企改革、推动实现战略转型,着力打造中国电子网络安全和信息化领域的专业子集团、中国网络安全与信息化产业顶层设计主体单位。

  四、公司面临的风险和应对措施
  综合公司所处行业及业务覆盖范围,目前发展过程可能面临的风险主要来自行业政策、市场开拓、技术竞争力及人才引进方面,对此公司将积极采取应对措施,控制风险,更好抓住机遇、迎接挑战。
  1、行业政策方面
  公司信息安全和军工等行业的目标市场受政策影响大,与国家政策调整、推广力度密切相关,尤其军品业务方面与地缘局势、国防经费布局、军队改革等息息相关,具体项目、数量及交货时间受最终用户的具体需求及其采购计划和国际形势等因素的影响存在不均衡性。
  公司将依据中国电子部署,充分利用“国产化替代”、“军民融合”契机,充分发挥品牌作为国家队的优势地位,聚焦核心业务领域,持续加大科技投入,保持产品技术的领先;积极参与国家级重大项目工程建设,做好党政军应用示范工程建设,以“点带线驱面”,引导自主可控应用市场循序渐进的成长。
  2、市场开拓方面
  在网络安全与信息化、军民融合上升为国家战略的背景下,相关领域的市场已在逐步形成,“党政机关国产化替代”已开始进入部署实施阶段,产品替代需求容量巨大,产品营销服务体系完善并已覆盖全国,市场营销风险低,但因目标市场与国家政策调整、推广力度以及各省份的执行力度密切相关,推广进度存在一定不确定性;金融、医疗、能源等同行业相关企业竞争也相对激烈。
  公司认为,当前风险与机遇同在。“党政机关国产化替代”已由“决心”转向“部署”、军民融合迎来战略机遇期,公司将秉承“开拓创新、团结奋进”的企业精神,凝聚人心,群策群力,全力应对,充分发挥长城品牌作为国家队的优势地位,做好上层规划和顶层设计,争取成为行业标准和国家标准的建设者;积极参与国家级重大项目工程建设,占领行业发展的制高点,打造强势品牌;聚焦客户关注的挑战和压力,在产品研制开发阶段就导入客户理念,增强新产品的针对性,提供有竞争力的解决方案和服务,降低市场营销风险,争取更大市场份额。
  3、技术竞争力方面
  公司现有主要业务中军工、电源等产品的相关技术水平多处于国内领先地位,但其他产品的技术竞争力有待提升。
  目前,依托中国电子资源优势,形成了从芯片、整机、操作系统的完整产业链,初步构建了完整的自主可控生态体系。
  公司将进一步强化技术创新的顶层设计,在研发协同、资源配置优化上统一筹划,着重加强核心业务领域的布局,将资源向重点领域、重大项目倾斜,加大科研基础设施建设投入,积极与国内外政府、高校、科研院所等开展政产学研合作,共建专业研发机构、实验室或技术中心,持续强化及提升公司的整体技术综合竞争力。
  4、人才引进方面
  公司人才发展总体水平与国际知名企业相比还有较大差距,与企业发展需要相比还有很多不相适应的地方,领军人才、高层次创新型人才匮乏,尤其是具备科研、管理、市场等多种专业能力的复合型高端人才。
  对此,公司将积极探索股权、期权等激励方式,形成与短、中、长期战略相匹配的激励机制;多渠道引进国内外优秀人才,大力培养复合型人才,建立人才培养纵向、横向贯通的双重发展通道;建立健全公司业绩考核和评价体系,根据行业特点和发展水平,实施分类个性化考核。同时,公司将持续规范关键岗位核心人才的选拔、培养、管理和激励,确定核心人才胜任特征,建立高效、规范的核心人才管理制度和有效的激励制度,促进核心人才潜能的发挥。 收起▲