主营介绍

  • 产品类型:

    移动网络游戏、PC端网络游戏、主机游戏、电视剧、电影、综艺娱乐业务、艺人经纪服务

  • 产品名称:

    移动网络游戏 PC端网络游戏 主机游戏 电视剧 电影 综艺娱乐业务 艺人经纪服务

  • 经营范围:

    广播电视节目制作经营(范围详见《广播电视节目制作经营许可证》有效期至2017年4月14日)。动漫、平面设计、制作,网站开发,网页设计,设计、制作、代理、发布国内各类广告,软件开发、销售,文化艺术活动、体育赛事、企业营销的策划,休闲观光旅游项目开发,会展服务,企业管理咨询,教育咨询,投资管理,投资咨询,资产管理,服装、玩具、鞋帽、箱包、眼镜、首饰、文化用品、电子产品、日用百货、针纺织品、工艺品、通讯设备、花草、观赏性植物、计算机及辅助设备的销售,从事进出口业务。

运营业务数据

最新公告日期:2017-03-17 
业务名称 2016-12-31 2013-12-31
智能终端结构模组产量(PCS) 1.86亿 -
智能终端结构模组销量(PCS) 1.83亿 -
智能终端结构模组库存量(PCS) 290.00万 -
金属材料供应链服务库存量(PCS) 42.00万 -
金属材料供应链服务销量(PCS) 6989.00万 -
金属材料供应链服务产量(PCS) 7125.00万 -
智能制造方案集成与设备制造库存量(台) 415.00 -
智能制造方案集成与设备制造销量(台) 2051.00 -
智能制造方案集成与设备制造产量(台) 2375.00 -
锂电池隔膜库存量(平方米) 2583.00万 -
锂电池隔膜销量(平方米) 7552.00万 -
锂电池隔膜产量(平方米) 8079.00万 -
耐火材料库存量(吨) - 2.94万

主营构成分析

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营业收入 X

单位(%) 单位(万元)
注:通常在中报、年报时披露 
业务名称 营业收入(元) 收入比例 营业成本(元) 成本比例 利润比例 毛利率
按行业 游戏 26.63亿 72.62% 8.71亿 58.74% 82.04% 67.31%
影视 10.04亿 27.38% 6.12亿 41.26% 17.96% 39.08%
按产品 移动网络游戏 12.12亿 33.18% 4.68亿 31.84% 34.09% 61.40%
PC端网络游戏 11.59亿 31.73% 2.82亿 19.19% 40.17% 75.66%
电视剧 4.68亿 12.81% 2.79亿 18.99% 8.64% 40.34%
院线业务 4.15亿 11.36% 3.04亿 20.66% 5.11% 26.87%
主机游戏 2.69亿 7.36% 1.03亿 6.99% 7.61% 61.79%
影视相关其他业务 7033.64万 1.93% 1385.20万 0.94% 2.59% 80.31%
电影 5025.57万 1.38% 1512.78万 1.03% 1.61% 69.90%
游戏相关其他业务 943.21万 0.26% 530.77万 0.36% 0.19% 43.73%
按地区 境内 27.92亿 76.14% 11.90亿 80.32% 73.30% 57.36%
境外 8.75亿 23.86% 2.92亿 19.68% 26.70% 66.66%

董事会经营评述

  一、概述  在泛娱乐、精品化、年轻化为特征的新娱乐时代背景下,公司在内容制作生态链的各个环节积极布局,推出多平台、多品类的泛娱乐产品,吸引不同年龄层用户,满足其多样化的娱乐需求。报告期内,公司通过与Valve公司合作,在坚持优质内容制作的基础上进一步完善公司游戏产业链的布局,打造"内容+平台"的良性生态圈。  二、公司面临的风险和应对措施  1、政策监管的风险  国家对文化行业执行较为规范的管理政策。在影视业务方面,从粗放到集约、从单纯增长向全面协调可持续发展的方略在电视剧领域有明确体现。游戏业务方面,游戏产品的研发及运营需受到相关政府主管部门的监管。相关管理部门对国内游戏市场进行规范化审... 查看全部▼

  一、概述
  在泛娱乐、精品化、年轻化为特征的新娱乐时代背景下,公司在内容制作生态链的各个环节积极布局,推出多平台、多品类的泛娱乐产品,吸引不同年龄层用户,满足其多样化的娱乐需求。报告期内,公司通过与Valve公司合作,在坚持优质内容制作的基础上进一步完善公司游戏产业链的布局,打造"内容+平台"的良性生态圈。

  二、公司面临的风险和应对措施
  1、政策监管的风险
  国家对文化行业执行较为规范的管理政策。在影视业务方面,从粗放到集约、从单纯增长向全面协调可持续发展的方略在电视剧领域有明确体现。游戏业务方面,游戏产品的研发及运营需受到相关政府主管部门的监管。相关管理部门对国内游戏市场进行规范化审核并引导行业自律。未来,若公司投拍的影视作品未满足审核标准或研发及运营的游戏未能达到主管部门针对游戏的上线要求,将会给公司经营及业绩带来不利的影响。
  2、核心人才流失的风险
  人才资源是文化行业的核心资源,是影响企业竞争力的关键因素。得益于公司强有力的品牌影响力及宽松自由的氛围,搭配灵活多样的人才激励机制,公司打造了稳定性高、凝聚力强的人才团队。但是,面对未来更加激烈的人才竞争,如果公司不能及时应对,有可能出现核心人才流失的风险,从而给企业的可持续发展带来负面的影响。
  3、规模扩张带来的管理风险
  公司拥有一批经验丰富且具有国际化视野的管理团队,但面对不断拓展、深入的业务类型及规模,管理团队仍需不断提高自身素养,否则可能会带来管理效率低下的风险。
  4、行业竞争进一步加剧的风险
  近年来,文化行业快速发展,吸引了大批人才、资本的加入。随着人口红利的逐渐消失,其他娱乐形式的出现及兴起,文化企业间的竞争日益激烈。在以创意为核心的文化行业中,如果不能及时应对市场环境的变化,持续推出满足市场需求的新产品及升级的服务,公司的市场地位及经营发展将受到负面影响。

  三、核心竞争力分析
  1.全球化战略效果显著,国际品牌影响力进一步提升
  公司始终坚持全球化布局、全球化发展的战略,不断提升自身核心竞争力和品牌影响力。报告期内,公司与Valve公司达成战略合作,共同建立Steam中国。通过搭建Steam中国,公司将引入全球优秀游戏,一方面,公司得以在坚持优质内容制作的基础上进一步拓展公司游戏产业链的布局,另一方面也提高了公司在海内外游戏领域的知名度和影响力,为公司在全球范围内开展基于IP或公司层面的合作创造了更加便利的条件,同时,Steam中国的建立有助于中国广大游戏开发企业及其产品更好地走向海外市场。影视方面,公司与环球影业的合作继续稳步推进,报告期内出品的《侏罗纪世界2》全球及国内票房均表现不俗,为公司带来了良好的收益及口碑,进一步提升了公司在海内外的品牌影响力。此外,今年3月份举行的第90届奥斯卡颁奖典礼上,公司参与投资及出品的三部影片《至暗时刻》、《魅影缝匠》、《维多利亚与阿卜杜勒》,共获得包括最佳影片、最佳导演、最佳男主角等9项大奖的14个提名,刷新了中国影视公司投资的影片在奥斯卡获得大奖提名的数量之最。最终,《至暗时刻》荣获最佳男主角、最佳化妆及发型设计奖,《魅影缝匠》荣获最佳服装设计奖。
  2、坚持精品策略,精品大作进一步提高公司市场竞争力随着市场的日渐成熟,传媒娱乐行业的竞争回归内容本源,以量取胜的方式逐渐被市场淘汰,精品大作获得了更大的生
  存空间,娱乐产品的品质成为制胜王道。公司始终贯彻"精品大作"的策略,不断巩固自身行业领先的地位。2018年公司陆续推出了《深海迷航》、《烈火如歌》、《轮回诀》、《武林外传手游》等游戏产品,及《灵魂摆渡-黄泉》、《利刃出击》、《烈火如歌》、《忽而今夏》、《归去来》、《走火》、《最美的青春》、《香蜜沉沉烬如霜》、《侏罗纪世界2》等影视作品,精良的制作为上述作品赢得了良好的口碑及大批受众。
  3、多元化的产业布局,持续推进泛娱乐生态链构建
  随着泛娱乐领域的发展,内容生产制作领域之间的联通、互动成为行业发展的潮流。公司旗下业务涵盖游戏业务的研发、发行及运营;影视作品的制作、发行;艺人经纪服务等相关服务。多元化的产业布局不仅有效降低了业务类型单一可能带来的经营风险,更是为公司产品在不同领域的转化、衍生、联动起到了重要的作用。如报告期内公司推出的手游产品《烈火如歌》,即与公司参与投资的电视剧《烈火如歌》,形成了不同业务板块间的联动及转化,不仅提升了原有作品的影响力,同时为公司带来了良好的经济效益。
  4、国内一流的研发、制作实力
  公司一贯坚持以内容制作为立足之本,在内容制作领域积淀多年,优良的研发、制作实力得到了市场的一致认可。游戏业务方面,公司拥有多支国内领先的研发制作团队,推出了如《诛仙》、《完美世界》、《武林外传》等一系列高品质、长生命周期的经典端游大作,以及《深海迷航》、《梦间集》等细分品类精品游戏,始终保持着行业领先的地位。影视业务方面,公司搭建了包括赵宝刚、丁芯、滕华涛、刘江、郭靖宇、何静、吴玉江在内的多层次、不同风格的内容制作团队,可精准匹配市场需求,持续创作类型丰富的优质作品。
  5、稳定性高、凝聚力强的人才团队
  得益于公司在行业内强大的品牌影响力,以及公司内部尊重人才、鼓励自由发展的氛围,公司吸引了大批拥有优秀研发制作能力、丰富市场运作经验且具备国际化视野的人才。公司设计了期权、员工持股计划等灵活多样的人才激励机制,极大提高了人才团队的稳定性和凝聚力,为公司在激烈的市场竞争中提供了有力的支撑。报告期内,公司部分董事、高级管理人员、导演制片人及核心管理团队参与了公司股份增持计划,体现了对公司的信心及高度认可。 收起▲